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Paw Vale
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Privacy Policy

Effective Date: August 12, 2026

Paw Vale respects your privacy and is committed to protecting the personal information you provide when visiting our website, placing an order, communicating with us, or otherwise using our services.

This Privacy Policy explains what information we collect, how we use it, when we may share it, the choices available to you, and other important terms relating to your use of Paw Vale.

By using our website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

Depending on how you interact with Paw Vale, we may collect the following categories of information:

Information You Provide

  • Name
  • Billing and shipping information
  • Phone number
  • Email address
  • Order and purchase information
  • Product selections and sizes
  • Customer-support communications
  • Reviews or other information you voluntarily submit

Payment Information

Payments are processed through Shopify and applicable payment providers. Paw Vale does not receive or store your complete credit or debit card number. Payment providers process payment information according to their own privacy and security practices.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages viewed
  • Referring website
  • Approximate geographic location
  • Shopping-cart activity
  • Purchase activity
  • Interactions with advertisements
  • Cookie and similar technology identifiers

2. How We Use Your Information

We may use personal information to:

  • Process and fulfill orders
  • Process payments
  • Provide order confirmations and tracking information
  • Deliver products
  • Communicate about purchases
  • Provide customer support
  • Prevent fraud, abuse, and security incidents
  • Maintain and improve our website
  • Analyze website performance and customer behavior
  • Personalize the shopping experience
  • Measure advertising effectiveness
  • Send marketing communications when permitted
  • Comply with legal, regulatory, tax, and accounting obligations
  • Enforce our policies and protect our rights

We will only use personal information in ways reasonably related to the purposes for which it was collected or as otherwise permitted by applicable law.

3. Shopify

Our online store and ecommerce infrastructure are powered by Shopify. As part of providing our store, Shopify may process information relating to your visits, purchases, checkout, device, and interactions with our website. Shopify may process personal information according to its own privacy policies, terms, and applicable privacy settings.

4. Cookies and Similar Technologies

Paw Vale, Shopify, and our service providers may use cookies, pixels, tags, local storage, and similar technologies. These technologies may be used to:

  • Keep the website functioning
  • Remember your shopping cart
  • Remember preferences
  • Maintain secure sessions
  • Understand website traffic
  • Analyze customer behavior
  • Measure conversions
  • Improve website performance
  • Provide or measure advertising where permitted

Where required by applicable law, non-essential cookies or similar technologies will be used only after obtaining the appropriate consent. You may also be able to manage certain privacy and cookie preferences through the privacy controls provided on our website.

5. Advertising and Analytics

We may use advertising and analytics services to understand how customers interact with Paw Vale and to measure or improve our marketing. Depending on the services enabled on the website, information about your activity may be shared with advertising, analytics, and technology providers. Under certain privacy laws, some advertising-related disclosures may be considered the “sale,” “sharing,” or use of personal information for targeted advertising. Where applicable, customers may exercise available opt-out rights through the privacy controls or “Your Privacy Choices” functionality provided on our website.

6. When We Share Information

We may disclose personal information to companies that help us operate our business, including:

  • Shopify
  • Payment processors
  • Shipping and fulfillment providers
  • Product suppliers
  • Customer-service providers
  • Website hosting and technology providers
  • Analytics providers
  • Advertising and marketing providers
  • Fraud-prevention and security providers
  • Professional advisers
  • Government authorities when legally required

These parties may receive information only as reasonably necessary to perform services, comply with legal obligations, protect rights, or otherwise operate our business. We may also disclose information in connection with a merger, acquisition, financing, sale of assets, restructuring, or similar business transaction.

7. Dropshipping and Order Fulfillment

Certain Paw Vale products may be fulfilled and shipped by third-party suppliers or fulfillment partners. To fulfill your order, we may provide those parties with information reasonably necessary for delivery, including your name, shipping information, phone number when necessary for delivery, order information, and product and variant selection. Fulfillment partners may process this information solely as necessary to provide fulfillment and related services, subject to their applicable obligations.

8. Data Retention

We retain personal information for as long as reasonably necessary to complete transactions, maintain business and accounting records, provide customer support, prevent fraud, resolve disputes, enforce agreements, and meet tax, legal, and regulatory requirements. Retention periods may vary depending on the type of information and why it was collected. When information is no longer reasonably necessary, we may delete, anonymize, or otherwise dispose of it as appropriate.

9. Your Privacy Rights

Depending on where you live, applicable privacy laws may provide certain rights regarding your personal information. These may include the right to:

  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion of certain information
  • Obtain a copy of certain information
  • Opt out of certain targeted advertising
  • Opt out of certain sales or sharing of personal information
  • Withdraw consent where processing is based on consent
  • Appeal certain decisions concerning a privacy request
  • Receive equal service and pricing when exercising applicable privacy rights

Not every right applies in every jurisdiction or circumstance. We may need to verify your identity before completing certain requests. To submit a privacy request, use the Contact or applicable Privacy Choices feature available on the Paw Vale website. We will process valid requests in accordance with applicable law.

10. California and Other U.S. State Privacy Rights

Residents of certain U.S. states may have additional rights regarding personal information. Where applicable, Paw Vale will provide required mechanisms allowing customers to request access, correction, deletion, portability, or to opt out of qualifying sales, sharing, or targeted advertising. If the website provides a Your Privacy Choices, Do Not Sell or Share My Personal Information, or similar privacy control, eligible customers may use that feature to submit an applicable opt-out request. We do not discriminate against customers for exercising privacy rights provided by applicable law.

11. International Customers

Personal information may be processed or stored in countries other than the country where you live. Those countries may have different privacy and data-protection laws. Where applicable law requires safeguards for international transfers of personal information, appropriate safeguards will be used. If Paw Vale specifically offers goods or services to customers in jurisdictions that provide additional privacy rights, we will process applicable requests in accordance with those laws.

12. Marketing Communications

If you choose to receive promotional communications from Paw Vale, we may send you information about products, promotions, special offers, Paw Vale events, new releases, and paw-care information. You may unsubscribe from promotional electronic communications using the unsubscribe option included in applicable messages. Transactional communications concerning an order, payment, shipping, security issue, or other service-related matter may still be sent when necessary.

13. Data Security

We use reasonable administrative, technical, and organizational measures intended to protect personal information. However, no website, network, transmission method, or storage system can be guaranteed to be completely secure. You are responsible for maintaining the confidentiality of any account credentials you create.

14. Children's Privacy

Paw Vale is intended for a general audience and is not directed toward children under the age of 13. We do not knowingly seek to collect personal information directly from children under 13. If we learn that personal information from a child has been collected in circumstances prohibited by applicable law, we will take appropriate steps to delete or otherwise address the information.

15. Third-Party Websites

Our website may contain links to third-party websites, services, social-media platforms, or payment providers. Paw Vale is not responsible for the privacy practices, security, or content of third parties. We encourage customers to review the privacy policies of services they choose to use.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, services, technology, privacy practices, or legal or regulatory requirements. When the policy is updated, the Effective Date at the top of this page may be revised. Your continued use of the website following an update is subject to the then-current Privacy Policy.

Refund, Return, and Final Sale Policy

Because Paw Vale paw pads are personal-use adhesive products that come into direct contact with an animal's paws, we cannot accept returned products for resale. For this reason, all Paw Vale product sales are final, except where a refund, replacement, cancellation, or other remedy is required by applicable law or expressly provided below.

Change of Mind

We do not offer refunds or returns because:

  • You changed your mind
  • Your dog does not like the product
  • You selected the incorrect size
  • You no longer need the product
  • You ordered too many sets
  • The product has been opened or used

Customers are responsible for reviewing product information and the sizing guide before placing an order.

Order Changes and Cancellations

Orders enter processing quickly after being submitted. We cannot guarantee that an order can be changed or canceled after it has been placed. If fulfillment has already begun, the order may no longer be eligible for cancellation. This does not limit any cancellation or refund rights required by applicable law.

Damaged, Defective, or Incorrect Orders

If your order arrives damaged, defective, with the wrong product, with the wrong quantity, or materially different from what was ordered, please contact Paw Vale through the Contact page on our website as soon as reasonably possible. We may request reasonable information or photographs to verify the issue. When appropriate, Paw Vale may provide a replacement, refund, or other resolution consistent with applicable law and the circumstances of the order.

Shipping Delays and Orders That Cannot Be Fulfilled

We make reasonable efforts to fulfill orders within the shipping time communicated at purchase. If an order cannot be shipped within the promised period, we will handle the delayed order and any required opportunity to cancel in accordance with applicable law. If an order is canceled because it cannot be fulfilled or shipped as required, any applicable payment for the canceled merchandise will be refunded.

Lost or Missing Packages

If tracking indicates that a shipment has been lost or if an order does not arrive, contact us through the Paw Vale website. We may work with the carrier, fulfillment partner, or supplier to investigate the shipment. Eligibility for a replacement or refund will depend on the circumstances and applicable law.

Incorrect Shipping Information

Customers are responsible for providing accurate shipping information at checkout. Paw Vale is not responsible for delivery problems caused solely by incorrect or incomplete information submitted by the customer, except to the extent otherwise required by law. If you notice an error immediately after ordering, contact us through the website as soon as possible.

Refused or Undeliverable Shipments

If an order is returned, refused, or cannot be delivered because of information or circumstances attributable to the customer, Paw Vale may decline a refund to the extent permitted by law.

Refund Processing

When Paw Vale determines that a refund is required or approved, it will generally be issued to the original payment method. Processing times after a refund is issued may depend on the customer's bank, card issuer, or payment provider.

Consumer Rights

Nothing in this policy is intended to waive, restrict, or eliminate any rights or remedies that cannot legally be waived under applicable consumer-protection law.

Contacting Paw Vale

For privacy questions, customer-service matters, order issues, or requests relating to this policy, please use the Contact page available on the Paw Vale website.

For privacy rights involving data sale, sharing, targeted advertising, or similar processing, customers may also use any applicable Privacy Choices functionality displayed on the website.